Rajashree Das

Founder

Muhi Enterprise

Muhi Enterprise is a 925 sterling silver jewellery endeavour in Assam. Muhi brings with it, the flexibility and poise that is not just limited to tradition but beyond, to create a mark even at the rough and bold times of the day. Each and every piece of Muhi is diligently designed, customised and made with the best of quality silver,packed in a professional boxes and bags and send to the customer with love and grace.. The goal of the endeavor is to promote the jewellery art industry of northeast India and to generate sustainable livelihood income of the endeavor, artisans and their families by crafting and trading of beautiful handmade jewellery and its associated products like jewellery bag,boxes etc. The objective of the venture is to support and promote the indigenous artisan community of Assam and northeast. Capacitate, provide training and support to the unemployed youths, dropouts, housewives as a way to alternative livelihood options. Generate awareness amongst stakeholders about its importance. Generate sustainable income source for the artisans through the endeavor. Become an inspiring business model in the country by adopting digital presence and strategies. Activities planned under the venture are to organise workshops/training’s to promote and train unemployed youths, dropouts, housewives as a way to alternative livelihood options. Organise events(fashion show,camp,mela)showcasing the handmade products Promote and sell handmade jewellery and other related products Create an online portal/website along with a physical studio. Have a sustainable business model.

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Implemented by

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Address for Communication

North Eastern Handicrafts & Handlooms Development Corporation Ltd. (NEHHDC)
East Point Tower (5th & 6th Floor), Bamunimaidan, Guwhati, Assam
INDIA, PIN: 781021

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